AI Brand Accuracy Analysis
What is AI telling potential customers about your company?
People are increasingly asking AI which companies to trust, what services they offer, and who they should hire. The answers may be accurate but they may favour your competitors. It is very possible that these modern AI-based search systems may overlook your strengths or even describe services you don’t even offer. You may never know unless you look.
The AI Brand Accuracy Analysis examines how major AI systems currently understand, describe, compare and recommend your company. You receive a detailed report explaining what was found, what matters most, and what should be addressed next.
Questions you need answered
Do you know:
- What ChatGPT says your company does?
- Whether Gemini accurately describes your services?
- Whether Google AI recommends your company or sends customers elsewhere?
- Which competitors repeatedly appear instead of your company?
- Whether AI systems are using outdated, incomplete, or incorrect information about your business?
- How your company is presented in direct comparisons?
- Which sources may be influencing the answers?
- What should be corrected or strengthened?
AI systems can influence what customers believe before they ever visit your website.
What the analysis covers
The analysis is customized around your company, market, services, and competitors.
It may include:
- Testing across major AI systems such as ChatGPT, Gemini, Google AI, Perplexity, Claude, Copilot or Grok
- Questions based on how potential customers may research, compare and choose companies
- Review of how accurately your services, locations, specialties, and capabilities are described
- Identification of false, outdated, incomplete or misleading information
- Analysis of whether your company appears in recommendations
- Comparison with selected competitors
- Review of visible citations, websites, directories, and other sources
- Investigation of possible information gaps or conflicting signals
- Prioritized recommendations explaining what should happen next
This is not an automated visibility score or a generic software export. The findings are individually researched, interpreted, and explained.
What you receive
You receive:
- A professionally prepared written report
- A clear summary of the most important findings
- Platform-by-platform observations
- Accuracy and competitor analysis
- Source and citation findings where available
- A prioritized roadmap of recommended corrections and improvements
- An up to one-hour findings consultation
The report distinguishes between information that can be corrected directly, results that may be influenced, and issues that remain outside the company’s control.
This is a diagnostic and advisory service
The AI Brand Accuracy Analysis identifies what is happening, why it matters, and what should happen next.
Implementation is not included.
Website changes, content updates, profile corrections, technical work, outreach, link development, monitoring and retesting are separate services. The recommendations may be implemented by your internal team, another provider or through a separate project fee.
This is not a general SEO diagnostic
This analysis focuses specifically on how AI systems understand and represent your company.
For a broader review of your website, Google visibility, content, competitors, local SEO and overall search performance, see the Search Visibility Diagnostic for Small Businesses.
AI is changing quickly. Don’t let your competitors define the conversation.
A company can rank well, have a strong website, and still be represented poorly inside AI-generated answers. Incorrect information can spread. Competitors can become the default recommendation. Your company, products, services, or brand, can have important strengths but can be ignored because the supporting evidence is unclear or incomplete in AI’s “eyes.”
The longer you wait, the more time competitors have to establish their position.
Find out what AI is saying about your company
You have spent years building your company, expertise and reputation. You should know whether AI systems are representing them accurately.
Request an AI Brand Accuracy Analysis
